Mind Your Career: Harnessing the Entrepreneur Within

Webinar: Tuesday, August 30, 2016 | 12:00-1:00 pm Central Time


What does it mean to be an entrepreneur? Since the start of our country, entrepreneurship has been a celebrated endeavor of the strong-willed, free-spirited, and thick-skinned. With the rise of technology and social media, now more than ever it is possible to be an entrepreneur - even if you work for someone else.  During this webinar, we’ll examine how the definition of entrepreneurship is shifting, and 10 ways that you can harness entrepreneurial thinking to empower yourself and those around you.  

Whether you work solo or within an organization, cultivating an entrepreneur’s mindset can help you to:

  • Become a more effective trouble-shooter
  • Reframe and leverage failures to your benefit
  • Expand your network with purpose and authenticity

About the presenter: Dee Heffernan, AB'05 







Dee Heffernan, AB’05, is the Founder and Chief Creative Strategist of Dee Heffernan Integrated Brand Marketing, a full-service strategic advisory and creative shop that helps values-driven organizations engage with more meaning. Known to her clients as the “idea girl”, Dee specializes in turning any brand challenge into an opportunity. A first-generation descendent of Ecuadorian coffee farmers and the daughter of health & wellness entrepreneurs, it is in Dee’s DNA to ideate, innovate, and create.  Over the course of her own entrepreneurial journey, Dee has acquired a vast applied skill-set spanning brand strategy, creative direction, and mentorship; a few awards; and a penchant for bringing out the entrepreneur in everyone.

Dee lives in Barrington, IL with her wife, 3 young daughters (5,5 and 9 months), dogs, chickens, cat, and an amateur woodworking hobby that keeps the Home Depot in business.